Uncategorized Archives - J&M Business Solutions, LLC

Prepping Speakers for Your Next Association Event

In-person events are nearing pre-pandemic levels and are more important for your association than ever. The networking that takes place at in-person events is invaluable and essential to an association’s success. Another critical component to an event’s success are its speakers. Lining up great speakers can be a daunting task but can make or break an event. These four…

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YouTube Marketing Tips You Need to Know

In recent years, YouTube has become a significant player in the world of digital marketing. In fact, video traffic accounts for 54% of all internet traffic as of 2016. Additionally, dozens of hours worth of content is being uploaded to YouTube every minute and billions of videos are viewed each day. It is easy to see why strengthening your…

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Is Your Website User-Friendly?

When was the last time you took a really hard look at your website? Your website is the face of your company or association. It is often the very first impression someone will have of your organization. But once it is built and launched, aside from occasional updates, it is often forgotten about. If your site was built or…

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How to Plan a Content Calendar for Online Marketing

  Many organizations have a fairly haphazard online marketing process without any particular strategy. Their blog and social media accounts sit mostly unused until a specific event or initiative comes up, and then suddenly directives are issued to create some posts to go out on the various channels. After a short burst of activity, their online marketing goes quiet…

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