August 2021 - J&M Business Solutions, LLC

Managing a Job Board for Your Association

Attracting new members to your association and keeping existing ones requires that you provide enough value to those members to justify plunking down those annual dues. There are many membership perks that you can offer, but one of the perks most desired by association members is a job board for industry-specific position openings. If you are not already offering…

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What is Content Marketing?

The term “content marketing” is one that gets thrown about quite a bit these days. But what exactly is content marketing, and how does it differ from traditional marketing? It’s one of the most powerful ways to attract business in our new, internet-based information society and something most companies would do well to incorporate into their promotional strategies. Let’s…

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